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Monday, October 3, 2011

Facebook To Provide Up To $10 Million In Free Advertising For U.S. Businesses

Jon Draper
hmm..this strikes me as 100% standard business. Google already gives new website domains/webspace a $50 voucher for ads with them, and once signed up you might forget to cancel and end up owing them money for something that isn't helping you business enough to warrant the cost. Of course the advertising can work brilliantly, it just seems strange that this is being made out to be a noble move rather than just straight good business on Facebooks part.
Reply · 7 ·  · September 26 at 8:10am

Raven Howard · Owner-Operator at My Virtual Sidekick: Management, Marketing & More
i totally agree Jon. What a scam. $50 in advertising credit will get about 5-10 clicks. Hardly a biz boost...more like a whiff.
Reply · 2 ·  · September 26 at 8:24am

James Kiss
5-10 clicks? I think you can get a lot more out of it. It's also a great way to test the waters for first time FB advertisers so that they can fine-tune a campaign or see if its worth it to invest their own money.
Reply ·  · September 26 at 8:57am

Dean Collins ·  Top Commenter · Co-founder at LiveFanChat.com
Google ads sent us (www.LiveFanChat.com) a $100 credit 12 months after we spent our one and only $50 with them to get the free $50 they gave us the first time.

The campaign end dates are set to run out before the $100 and thanks but no thanks....we wont be spending money on google ads ever again. Waste of time and money.
Reply ·  · September 26 at 9:15am
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Robert Cole
Ties directly into the most common advice for small business exploring online advertising -

"Start small, with a highly focused target; if it works, gradually broaden the scope and increase your spend. Keep testing & build on what works."

An age-old technique - I believe initially proven selling drugs to school kids on playgrounds...
Reply · 4 ·  · September 26 at 8:20am

James Kiss
This is great. This is going to help a lot of people out.
Reply · 1 ·  · September 26 at 8:03am

George Adams
Yes - Facebook employees and investors.
Reply · 4 ·  · September 26 at 12:09pm

Char Newman · Wellesley
A mile wide and an inch deep worth of impact. $50 ad spend on facebook will only help businesses become familiar with ads feature. On a Cost Per Click basis, that's not a lot of converted customers - 10-20 new likes, tops. Giving 10k businesses 1k in advertising would lead to real and lasting impact. I'm speaking from the perspective of having started a business. I'm the co-founder of (www.teamfenom.com).
Reply ·  · September 26 at 9:42am

George Adams
Facebook Ads are one biggest scams ever - you spend ton of money to get accidental clicks from bored idiots who are not interested in anything that you offer. No wonder the only things that facebook ads work best are "Free ipad" scams and dumb facebook games with half-naked pictures of fantasy chicks.
Reply ·  · September 26 at 12:35pm

Sean Hackbarth · Blogger, Policy Advocacy at U.S. Chamber of Commerce
Check out the U.S. Chamber's weblog post on this: http://www.chamberpost.com/2011/09/chamber-joins-facebook-to-boost-small-business/.
Reply ·  · September 26 at 8:09am

David Koretz · San Francisco, California
This is ridiculous... it's not a story. This is just a PR-friendly version of what THEY ALREADY DO.

We get $50-100 free advertising coupons in the mail from Facebook and Google all the time. This has been happening for years.
Reply ·  · September 26 at 10:15am

Aya Knanis · Aselsan
This message for Mark Zuckerberg : I do believe if the fb that can supply some companies with free advertising for the new companies projects to rise up.. maybe that could help to usefull for each one and every person who has dreams..
Reply ·  · September 26 at 8:30am

Isaac Sasson · Yeshivah Of Flatbush
google does this, bing does this, aol does this- what's sp special about facebook giving $50 in free ads it seems like more of an advertisement for facebook then a facebook gives back program.
Reply ·  · September 26 at 10:46am

Monty Lapica
Nothing more than a thinly veiled advertising plot to introduce their ad service to more businesses. Shameful that they dress it up as as "helping businesses."
Reply ·  · September 26 at 10:02am

Taylor Wang
I don't believe this is anything new. I had multiple accounts with free $100 in advertising credits two years ago.
Reply ·  · September 26 at 3:34pm

The Guru Review
Nice move by FB to get more businesses on their site and create business for them in the long run.
Reply ·  · September 26 at 8:32am

Aya Knanis · Aselsan
and also... if this made all of countries step by step!
Reply ·  · September 26 at 8:33am

Skip Fredricks ·  Top Commenter · Hollywood, California
Well if U can't beat them, bribe them, or buy them.
Reply ·  · September 26 at 8:56am

Da Instrumentalz ·  Top Commenter · Artist at Rare Find Recordings
smart move

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